I-Hog Studio - kusukela engulube ukuya entombazaneni eneparele, i.e. boom in design ingaphakathi namaphosta
Manje kukhona i-boom yokuhlobisa ingaphakathi ngamaphosta anamuhla. Umsebenzi we-Hog Studio, odalwe ngu-Aneta Golan kanye no-Kamil Piontkowski, ubulokhu uthatha amakhaya asePoland muva nje.
Agnieszka Kowalska
Ngesinye isikhathi, uHenry Pork, ngenxa yothando lwezilwane, wasungula imboni epulazini lakhe, ezinikele kubo futhi esebenza ngokuvumelana nemvelo. UHenry waze waba nephrofayela ye-Facebook lapho abonisa khona imidwebo yakhe yokuqala yezilwane - amabhere nama-panther adwetshwe ngemigqa emincane emnyama. Wayene-intuition enhle, ngoba kuze kube namuhla, amakhasimende amaningi afuna amaphethini ahlotshaniswa nezilwane zasendle.
Lena inganekwane ewumsuka. ingulube studio, eyayaziwa ekuqaleni ngokuthi i-Wieprz Design Studio futhi yaqala ngokusebenzisa izithombe zezilwane ezindwangu. Ngokuhamba kwesikhathi, lapho u-Aneta Golan noKamil Piotkowski benweba i-repertoire yabo ye-motifs futhi baqala ukuthengisa imisebenzi yabo phesheya, izingulube zaba "ingulube" yomhlaba.
Enkampanini yabo, uKamil uyaklama futhi u-Aneta uyatshela. Bahlangana edolobheni lakubo laseSzczecinek, umngane wabo weshumi nesishiyagalombili, eminyakeni engu-18 edlule. Bahamba bobabili bayofunda ePoznan. Wakhetha ifilosofi (ngochwepheshe kwezokuxhumana), wakhetha ubunjiniyela bezemvelo. Sebevele babhalise esikoleni esineziqu ekuphathweni kwe-design kwa-SWPS. U-Aneta wasebenza esikhungweni sokukhangisa, wabe esesemnyangweni wokumaketha we-University of Physical Education e-Poznań, kuyilapho uKamil eqala ukufunda ukuklama kwezithombe. Eminyakeni engu-4,5 edlule basungula inkampani yabo.
Esithombeni, abadali nabanikazi beHog Studio ngu-Aneta Golan noKamil Piotkowski. Mat. I-Hog Studio.
Izilwane zeJiyomethri ziwina izinhliziyo zabathengi
Lapho bethula okokuqala izikhwama zabo eziphrintiwe esikrinini embukisweni wokuklama, yebo bathengisa kahle, kodwa okungcono kakhulu, izithombe zezilwane abahlobise ngazo idokodo. Amaklayenti akhombe indlela. Amaphosta wephrojekthi ye-Camila athengiswa ngokushesha, kuhlanganise ne-Etsy, lapho amakhulu abantu abavela kuwo wonke umhlaba bethengisa umsebenzi wabo. Ama-Berliners athanda ikakhulukazi izilwane zakhe ezinama-tattoos. “Imiklamo yokuqala esiyidalile ngaphansi kwesibhengezo seHog Studio iyimiklamo engiyithandayo,” kuvuma uKamil. - Bahlanganisa i-geometry nemvelo, okungukuthi, kokubili kobuhle obuseduze kakhulu nami. Ngokuyisisekelo yonke into iyangikhuthaza: izincwadi zobuciko, imidwebo emidala, ubuciko basemgwaqweni, i-architecture, i-typography.
U-Camille waqala ukwethula ezinye ze-geometric ne-botanical motifs, amamephu wedolobha, futhi ekugcineni i-pastiche yemisebenzi yobuciko edumile. Amalungelo azo aphelelwe yisikhathi, ngakho-ke zingagaywa kabusha ngobuciko. Intombazane eneparele ifutha ibhamuza eliphinki, u-Vincent van Gogh uvala amehlo akhe ngo-Ray-Bans omnyama, futhi intokazi ihlobisa ngothando isigqoko sayo ngomqhele wamarose. Lawa maphosta - ajabulisayo, ngomoya wobuciko be-pop - athandwa kakhulu ngabathengi. Uchungechunge "lwezobuciko" lusanda kuvela ohlelweni lokuklama lwangaphakathi lwe-D.amasango Shelongovsk. I-Borov ayihambisani nokulethwa.
Iyiphi iphosta ongayikhetha? I-Hog Studio inikeza
Balokhu beza namamodeli amasha. Siqale ngababili, namuhla bangaphezu kuka-250. Baphakamisa ukuthi yikuphi okusebenzayo ukukhetha izinto zangaphakathi ezithile, zihlele zibe ama-triptych akhangayo bese uwaphrinta ku-canvas.
“Sihlale sifuna ukwenza okuthile ngobuciko, asikwazi ukuyeka,” kusho u-Aneta. Bafaka umphefumulo wabo kuzo zonke izigaba zomsebenzi wabo. Bona ngokwabo bahlola ikhwalithi yokuphrinta ngakunye, iphakethe nomkhumbi. UKamil: - Sivulekele olwazini nasolwazini lomhlaba. Futhi leli lukuluku lisivumela ukuthi sithuthuke njalo.
U-Aneta naye wenza izindaba. Kuwebhusayithi yeHog, ngaphezu kwesitolo, kukhona nethebhu enebhulogi yakhe. Kuyo, wabelana ngezincwadi zakhe namafilimu, imibono yezipho nezeluleko zebhizinisi. - Ngizama ukwabelana ngolwazi lwami - mayelana nokuphathwa kwenkampani, amanethiwekhi omphakathi kanye nobudlelwano bamakhasimende. Bengilokhu ngikuthanda ukubhala,” uyavuma.
Iposi lokuqala lalikhuluma ngocansi kanye neqhawekazi leDolobha uCarrie Bradshaw. Indlela kaCarrie iwukuthi singabafundi impilo yonke futhi ukufunda kungaba okuhehayo. - Kakade phakathi nezifundo zethu ku-SWPS, emakilasini noZuzanna Skalska, sihlaziye ukuvela kwezitayela kanye nendlela izinkampani ezizisebenzisa ngayo emisebenzini yazo. Sifunde imibiko kaNatalia Gatalskaya, esijabulele ukuzwa bukhoma, futhi siyifaka esu lenkampani yethu. Ngo-2021 sihlela uchungechunge olusha lwamaphethini agqugquzelwe, phakathi kwezinye izinto, i-Japan ne-Ancient Egypt. Sihlala emibalabala yomhlaba, kodwa futhi asikhohlwa ngamagama anamandla esiwangena eqoqweni lethu le-Sztuka futhi i-pink yethu esiyintandokazi ingumbala wesifazane kakhulu kulo lonke iphalethi, kumemezela u-Aneta.
Ingabe ubheja yonke into ekhadini elilodwa?
Eminyakeni emibili nengxenye edlule, u-Aneta noKamil baba abazali. Lokhu akubakhuthazi nje kuphela ukwethula iqoqo lezithombe zezingane, kodwa futhi nokunyakaza. U-Aneta: - Siyayithanda i-Poznan, saba nempilo enhle lapho. Kodwa lapho uLila ezalwa, sasikhumbula iSzczecinek. Lapha sinabazali, ichibi, ihlathi. Ngakho ngemva kweminyaka engu-15 sanquma ukubuya.
Baqeda ukwakha indlu eduze kwechibi, lapho kuzobe sekunethezeka ukusebenza. Egunjini lokuphumula, ngaphezu kukasofa, izingqwembe ezivela ochungechungeni “lobuciko” cishe zizolengiswa, ngoba zisawahlekisa kakhulu. Abakayifaki yonke ekhadini elilodwa. U-Aneta usebenza esikhungweni sokuthuthukisa amasiko sedolobha, i-Kamil esitudiyo sokuklama. Kodwa uNgulube wenza kahle kangangokuthi abantu abaningi bacabanga ngaye kuphela.
Ungathola izihloko eziningi mayelana nabaklami nezinto zangaphakathi esigabeni sethu engisenza ukuhlobisa nokuhlobisa. Futhi izimpahla ezikhethiwe ngokukhethekile - ku-Design Zone kusuka ku-AvtoTachki.
