Sawubona Apple, Google nabangane! Sicela uqhele ezimotweni futhi unamathele kumafoni, amakhompyutha neminye imikhiqizo yobuchwepheshe | Umbono
I-iCar ye-Apple ibilokhu ithuthukiswa kusukela ngo-2015, kodwa kufanele ibe ngokoqobo?
Eminyakeni embalwa edlule ngaba ne-Apple MacBook Pro eyaba nenkinga. Okokuqala, ibhethri lakhe lasha cishe njalo ezinyangeni ezingu-18 - ngenhlanhla, ukushintshwa kokuqala kwakumbozwe iwaranti ... kodwa hhayi eyesibili ... noma yesithathu.
Lapho ngibuza u-"Genius" ngale nkinga eqhubekayo, bangitshele, "Ibhethri liyinto esebenzisekayo, njengamasondo emoto yakho" - akunjalo? Ingabe ibhethri alifani nenjini? Uyawazi ugesi wemoto?
Noma kunjalo, ngiyishintshile. Ingxenye encane kuphela ephukile ezinyangeni ezimbalwa ngemuva kokufakwa kwebhethri yokugcina (ikhadi levidiyo noma okuthile, ukukhuluma iqiniso angiyena umuntu we-IT ngakho-ke angikhumbuli imininingwane).
Lapho ngiyoyilungisa, ngatshelwa ukuthi i-Apple yayingenayo enye ingxenye, futhi empeleni ngatshelwa ukuthi i-laptop yami, eyayithathelwe indawo yi-MacBook Pro entsha ezinyangeni ezimbalwa ezedlule, “yayiyi-antique” ikakhulukazi. futhi isixazululo kuphela kwaba ukuthenga ilaptop entsha sha.
Akudingekile ukusho, kusukela lapho angizange ngibe umlandeli omkhulu wemikhiqizo ye-Apple. Ngakho-ke, izindaba zokuthi isiqhwaga sezobuchwepheshe sisasebenza kulokho okubizwa nge-"iCar" zangigcwalisa ngomuzwa wokwesaba. Ngokusekelwe kokuhlangenwe nakho kwami, angicabangi ukuthi inkampani inombono wokuthi imboni yezimoto isebenza kanjani kanye nokulindelwe ngamakhasimende.
Ngokwesibonelo, nakuba sonke kufanele sikujabulele ukushintsha amathayi njalo, ngicabanga ukuthi bambalwa kithi abayophoqeleka ukushintsha injini njalo ngemva kwezinyanga ezingu-18. Ngisola ukuthi noma iyiphi inkampani yezimoto enikezela ngezibalo zokuthembeka okunjalo ingaba nenkinga yebhizinisi eliphindayo.
Ngokusobala lokhu kweqisa, kodwa iqiniso lihlala liwukuthi kunomehluko omkhulu phakathi kwezimboni zobuchwepheshe nezezimoto, naphezu komugqa oqhubeka ufiphala phakathi kwakho kokubili, njengoba isofthiwe iba ebalulekile kuzo zombili izinhlangothi.
Kodwa-ke, njengoba ukufakwa kukagesi kwehlisa isithiyo sokungena (asikho isidingo sokufunda ukwenza izinjini ezivuthayo zangaphakathi), i-Apple ayiyedwa, njengoba kunezinkampani eziningi zobuchwepheshe ezixhunywe ekungeneni embonini yezimoto, kuhlanganise ne-Google, I-Sony, i-Amazon, i-Uber ngisho nochwepheshe be-vacuum cleaner be-Dyson.
I-Google ibisebenza ezimotweni kusukela ngo-2009, yaze yakha ama-prototypes ayo futhi yakha inkampani yayo ehlukene, i-Waymo, ngaphambi kokugxila kubuchwepheshe bokuzishayela.
Njengamanje, u-Waymo uthenga izimoto ezikhona - ikakhulukazi i-Chrysler Pacifica ne-Jaguar I-Pace SUVs - kodwa uzimisele ukwenza izimoto ezizimele zibe ngokoqobo okungokoqobo (okuyiqiniso, okuyindaba ehlukile).
Ngonyaka odlule, u-Sony waqhubekela phambili nakakhulu ngokwembula umqondo we-Vision-S embukisweni we-Consumer Electronics ka-2020. Nakuba kwakungahlosiwe ukuthi kube ukubuka kuqala kwemoto yokukhiqiza, yayiklanyelwe ukukhombisa i-hardware nesofthiwe yomkhiqizo njengoba inkampani izama ukuphusha. kuqhubeke emhlabeni wezimoto..
Lezi zinkampani kungenzeka ukuthi zakhuthazwa ikhono likaTesla lokungena ezweni lezimoto, kodwa ngisho nabasekeli bakaTesla abashiseka kakhulu kufanele bavume ukuthi kwakungelula. U-Tesla uhlushwa ukubambezeleka ekukhiqizeni imodeli ngayinye, okugqamisa ukuthi kunzima kangakanani ukuguqula umqondo wemoto ube yimoto yangempela.
Umbiko wakamuva ophathelene nezinhlelo ze-Apple uthi ifuna umuntu wesithathu ongakha imoto nobuchwepheshe obuhlobene, ikakhulukazi uchwepheshe waseNingizimu Korea ofana ne-LG, SK noma i-Hanwha. Yize lokhu kuyisinyathelo esihlakaniphile, kusaphakamisa imibuzo mayelana nokuthi i-Apple ihlela ukuletha ini embonini ezoba ehlukile noma ehluke kwabanye.
Yonke inkampani yezimoto ebucayi isebenza ngobuchwepheshe obuzimele, ngakho i-Apple, i-Waymo ne-Sony abanikezi lutho olukhethekile. Futhi, njengoba uTesla akhombise kabuhlungu ngokuphahlazeka kwakhe, akuwona umsebenzi olula, futhi uqhubeka ngaphezu kwalokho abantu abaningi abakulindele. Ngokwami, ngincamela ukuphathisa ukuthuthukiswa kwayo embonini enolwazi ekuvimbeleni izingozi zezimoto kunokusebenzisa ikhompuyutha engidinga ukuyiqalisa kabusha.
Kubonakala sengathi kunomqondo wokuzikhukhumeza ngaphakathi kwemboni yezobuchwepheshe ukuthi amakhompyutha ayisixazululo sazo zonke izinkinga. Isikhulu esiphezulu sakwa-Google, u-Larry Page, siphumele obala ngokuthi ukushayela uzimele ngokuphelele ukuphela kwendlela eya phambili, ekholelwa ukuthi abantu abathembeki kakhulu. Nokho, njengomuntu okuye kwadingeka ukuthi asethe kabusha i-smartphone yakhe esebenzisa i-Google, ngingaqinisekisa uMnu. Page ukuthi amakhompyutha awanawo amaphutha.
Izinkampani ezifana neVolkswagen Group, General Motors, Ford, neStellantis ziyazazi izinselelo eziyingqayizivele ezihambisana nokukhiqizwa kwezimoto, ikakhulukazi ezithinta ukuphepha, futhi njengoba uTesla ekhombise ngezinkinga zakhe, lezi zinselelo akulula ukuzixazulula. Ukuze u-Apple noWaymo bacabange ukuthi bangangena embonini yezimoto futhi bancintisane nemikhiqizo eseneminyaka engu-100 benza izimoto, kwezinye izimo, ukuphakama kokuzikhukhumeza.
Mhlawumbe u-Apple kufanele afunde kokuhlangenwe nakho kukaDyson, uchwepheshe waseBrithani wokuhlanza i-vacuum okungenzeka ukuthi uhambele phambili kakhulu embonini yezimoto. U-Dyson uqashe abasebenzi be-500 futhi uhlele ukutshala imali engaphezu kwe-£ 2bn kuphrojekthi, kuhlanganise nesikhungo sokukhiqiza eSingapore. Kodwa ngemuva kokuchitha u-£500 wezigidi nokufika esigabeni se-prototype, umnikazi wemoto uJames Dyson waphoqeleka ukuthi avume ukuthi ngisho nalapho ibekwe njengemoto yezinga eliphezulu, inkampani yayimane ingakwazi ukwenza imali futhi iqhudelane nabadlali asebekhulile.
Futhi uma i-Apple ithatha isinqumo sokungena embonini yezimoto, ngithemba ukuthi iyaqonda ukuthi amathayi ayinto edliwayo, kodwa umthombo wamandla awukho.
