Ngabe abakwaKia bazolandela abakwaHyundai bethule uhlobo oluphambili lokuncintisana nabakwaLexus?
Izimoto zakwa Kia ziya ziba nzima futhi ziyabiza.
KwaToyota baneLexus, iHyundai ineGenesis kanti manje amandla aseKia Australia aveze imibono yawo ngodaba oluncane oluwubukhazikhazi abazenzela bona.
Ukuhlukaniswa kodumo kubukeka njengesinyathelo esilandelayo esiphusile kumenzi wezimoto, osesukile ekukhiqizeni ama-hatchback, ama-sedan kanye nama-SUV abathengi abaqaphela isabelomali esikhathini esidlule wathuthela emithonjeni yanamuhla eyinkimbinkimbi, efana ne-Sportage entsha ne-Sorento SUV, futhi maduze ukufika kwemoto kagesi i-EV6, okungeyona yonke eshibhile.
Akukona nje kuphela ukuthi izimoto zakwaKia ziyabiza futhi zimba eqolo, kodwa ukuvulwa kwenkampani ehlonishwayo izolandela ezinyathelweni zikadadewabo iHyundai, eyethula uhlobo lwayo lukanokusho iGenesis ngo-2015.
Izophinde ivumele iKia ukuthi iqhubeke nokwenza izinhlobo ezishibhile nezijabulisayo njengePicanto neRio.
Kodwa-ke, i-COO yakwaKia Australia, uDamien Meredith, usamile ekutheni i-sub-brand esezingeni eliphezulu ngeke ivele.
“Mhlawumbe, kodwa hhayi ngesikhathi sami,” esho.
“ILexus isineminyaka engaphezu kwengu-30 isemakethe yase-Australia, ngakho kuthatha isikhathi eside futhi eside ukwakha uhlobo oluphambili lohlobo oluphambili, futhi lokho kusibuyisela kulokho esifuna ukukwenza ngeKia yase-Australia.
“Sidinga uhlobo oluthembekile olungadayisa izimoto ezifika ku-$20,000 bese ludayisa izimoto ezifika ku-$100,000. Yilapho esiya khona nalapho sifuna ukuya khona.
"Sifuna ukukwazi ukuthengisa lolu hlu olubanzi lwemikhiqizo kahle kakhulu, futhi ngicabanga ukuthi kunenzuzo enkulu kunokusho ukuthi sizoba uphawu oludumile."
Izimoto zakwa Kia ziya eqolo futhi ziyabiza.
Inhloko yokuhlelwa kwemikhiqizo yakwaKia Australia u-Roland Rivero uchaze ukuthi kunendawo yohlobo olulodwa lohlobo oluphambili kwaHyundai Motor Group.
“Sithanda ukucabanga ngakho – nesikuzwile nakubaphathi bethu – wukuthi iGenesis wuphawu oluhlonishwayo eqenjini. Ngakho akusona isithunzi sakwaHyundai noma isilomo sakwaKia."
Yize iGenesis inomsebenzi omkhulu osasihlalele uma ihlose ukufica iLexus, kuyacaca ukuthi uhlobo lungaphansi kwengcindezi ngama-SUV okuqala e-GV70 nama-GV80, kanye nama-sedan amasha e-G70 nama-G80.
