AbakwaKia bethula ividiyo yokubuka kuqala ezokhombisa i-EV6 entsha ezoba yingxenye yeSuper Bowl.

Ukufika kweKia EV6 kumelela impumelelo yomkhiqizo njengoba kuyimodeli yokuqala yenkampani ukuthola ilebula yeCarbon Dimension. Manje i-Kia iyabheja ngesu layo lokumaketha le-EV6 futhi izokwenza lokho ngokubamba iqhaza kuvidiyo ezoba yingxenye ye-Super Bowl futhi yadonsa amehlo abalandeli ngemva kokwethulwa kwenja eyirobhothi.

I-Kia America ikhiphe isifinyezo semizuzwana engu-15 sevidiyo yomkhiqizo ye-Super Bowl equkethe . Okugqamayo nokho wukuthi emizuzwaneni engu-15 ye-video awukwazi ukuyibona imoto yakwaKia noma yinini noma ifihliwe noma icashile.

Kungani lesi siqeshana se-Kia sidonsa ukunaka?

Yize ividiyo ingavezi imininingwane nge-EV6, idonse ukunaka kwabasebenzisi be-inthanethi njengoba ibonisa irobhothi inja ethandekayo nenelukuluku lokumangala ohambweni lokuthola umlingani wayo wangempela.

Isu lokumaketha le-Kia elinomgomo wokuzidela

Lesi simemezelo siyingxenye yomkhankaso wokumaketha ophelele iKia kanye nePetfinder Foundation basebenzisana ndawonye ukuze basize izilwane zokukhosela zithole ikhaya lazo laphakade. Lesi sinyathelo singesakamuva ngaphansi kohlelo lwe-Accelerate The Good brand.

"Ngaphezu kokufaka isandla emigomeni yemfundo ephakeme kanye nokulwa nokungabi namakhaya kwentsha, siphinde sithuthuke, ngokoqobo nangokomfanekiso, ku-13th Kia Super Bowl ukusiza izilwane zokukhosela zithole amakhaya amasha anothando," kusho uRussell Wager, iPhini Likamongameli we Marketing, Kia America.

U-Kia ubuyela ku-Super Bowl nge-EV6

IKia America izobuyela kuSuper Bowl neKia EV6 esebenza ngogesi wonke. Iza kuma-showroom ngo-6, i-EV2022 iyimodeli yokuqala eyethulwe njengengxenye yesu le-Kia's Plan S, elibeka ukufakwa kukagesi phambili ekusaseni lenkampani. Imoto kagesi eyakhelwe inhloso yakwaKia okokuqala ngqa futhi iphawula okokuqala ukuthi umenzi wezimoto waseKorea athole isitifiketi se-carbon footprint kanye nelebula ethi "Measuring Carbon" evela kuCarbon Trust, umkhakha wokushintsha kwesimo sezulu emhlabeni wonke kanye nokusimama.

Isikhangiso se-13th Kia Super Bowl siwumgogodla womkhankaso wokumaketha ophelele ozohlanganisa idijithali, yezenhlalo, ngaphandle kwekhaya kanye nohlelo olusha olukhethekile lwesibopho somphakathi ngokubambisana nePetfinder Foundation.

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